Let's Be the CEO!- For A Day

Real-World Business Case Challenge: "Solve a problem that exists in the real world" Solve. Strategize. Create Impact. An industry-driven case competition for students to solve a real business problem and present an actionable solution to the company. Competition Overview: Real-World Business Challenge is an industry-focused case competition designed to bridge the gap between classroom concepts and actual business challenges. Participants will be given a real business problem faced by a company/brand. They will analyse the situation, identify the root cause, develop a strategic solution and present their recommendations to an expert jury. The challenge will test participants on: Business acumen Market research Problem-solving Marketing strategy Financial thinking Creativity & innovation Data-driven decision making Presentation & communication skills Objective: To provide students with an opportunity to work on a real business problem rather than a theoretical case, while helping companies discover fresh ideas and potential young talent. The Case: Your Challenge "If you were the decision-maker, what would you do?" Participants will receive a business case involving an actual challenge faced by the participating company. For example: Case Theme: "How can a growing company increase its market presence and customer acquisition while competing with established players?" Participants may be required to develop: Problem identification Market & competitor analysis Customer analysis Current strategy evaluation Proposed solution Marketing/Growth strategy Implementation roadmap Estimated financial/business impact KPIs to measure success This keeps the challenge open enough for participants to demonstrate creativity while giving the company solutions it can potentially implement. Who Can Participate?: Eligibility: Undergraduate students MBA/PGDM students Postgraduate students Students from Marketing, Finance, Management, Commerce, Economics, Engineering and related fields Fresh graduates can also be allowed Team Size: 1–3 members per team This is ideal for Unstop because it encourages both individual participation and team collaboration. Competition Format: Round 1 — Registration & Screening: Participants register through Unstop. They receive the case study/problem statement after registration. Teams submit: 5–7 slide solution deck containing: Problem statement Analysis Key insights Proposed solution Strategy Expected impact Round 2 — Shortlisting: Evaluation on: Understanding of Problem — 20% Quality of Analysis — 20% Innovation & Creativity — 20% Feasibility — 20% Expected Business Impact — 20% Grand Finale: Shortlisted teams present their solutions before: Industry Experts + Company Representatives + Jury Each team gets: 7 minutes — Presentation 3 minutes — Q&A The winning team is selected based on the quality, feasibility and potential impact of their solution. Prizes & Rewards: Based on your notes, you can position it like this: 1st Prize — ₹10,000 2nd Prize — ₹4,000 3rd Prize — Certificate + Recognition All Participants will receive: Certificate of Participation Successfully securing 1st position may give an official entitlement to be the OG CEO for a day! Additional Opportunities: Top-performing participants may receive: Internship opportunities Pre-placement opportunities Interview opportunities Industry networking Certificate of Excellence "Your Case Study could become a company's Strategy"